AppLocation News

Date: August 6, 2008

AppLocation Appoints CEO

Growth in Supply Chain Integration Market Spurs Expansion of Management Team

VICTORIA, B.C., Canada - August 5, 2008

Gary Hartwig, President and co-founder, AppLocation Systems Inc., the developer of MOBILEFusion ™, announced today that Harry Mercer has joined the company as chief executive officer (CEO) effective immediately.

Hartwig states, “We have been through exciting times with the successful launch of MOBILEFusion™,

a mobile resource management platform that integrates RFID and GPS and are staged for rapid growth. We are delighted to have Harry’s breadth of experience to guide us through expansion.”

Hartwig will continue to serve as AppLocation’s President with a focus on operations and customer service excellence. Mercer will assume overall company leadership and report directly to the AppLocation Board of Directors. His primary focus as CEO with AppLocation will be growth, strategy and investor relations.

After a successful career in progressively senior leadership positions with known innovator in the telecom and information technology sectors, NBTel (now Bell Aliant), Mercer has performed key roles in technology innovation and growth strategy development with Advantera Communications Inc., and Atreus Systems Inc., Innovatia Inc., Mariner Partners Inc., xwave and Telus.

Mercer concluded, “I have the highest regard for what Gary and his team have built. MOBILEFusion™ represents a key advancement in location-enabled integration for supply chain visibility and has been well received by reference clients in the market. AppLocation’s first rate technology development and solutions delivery team combined with a strong client-focussed culture and commitment to client, partner and supplier relationships has been its hallmark. I look forward to building on that foundation to drive to the next performance level.”