AppLocation News

Date: January 9, 2007

AppLocation Announces MOBILEFusion™ Release

Asset Tracking Software Platform Expected to Further Fuel Asset LBS Deployment Rate

VICTORIA — September, 2007 - AppLocation Systems Inc. President Gary Hartwig announces immediate availability of the MOBILEFusionTM Asset Tracking Logistics Platform Software, enabling companies to deploy wireless devices and location data directly into their Enterprise Resource Planning (ERP) systems. Hartwig added that while the platform has been in development since AppLocation's inception in 2002, they have deployed their system in a wide

variety of enterprise applications for mobile resource management and ERP system integration installations. "We are proud to have deployed this product with well-known enterprises. The availability of the MOBILEFusion platform and the rapid uptake of wireless devices in the enterprise environment have spurred Location Based Services (LBS) asset tracking deployments at companies such as BC Transit and TransGlobe Property Management".

"Location tracking of assets is a fundamental component of logistic and supply chain optimization." said Kevin Buckham, AppLocation's Chief Technology Officer.

"Industry analysts have been calling for a hardware and software neutral platform that will allow enterprises to seamlessly integrate legacy software and hardware and send data over cellular, satellite and

the internet to enable their increasingly mobile workforces. Our JAVA platform delivers plug and play flexibility for mobile data transfer and can be rapidly integrated into existing systems."

CTO Buckham went on to say that asset tracking for supply chain management is

experiencing unprecedented deployment success due to improvements in hardware and software and the advent of Location Based Services or LBS. "We have run our MOBILEFusion Asset Tracking Logistics platform with cell phones, PDAs and Blackberries. It was designed to integrate common business tools that any business might already have invested in".

Asset Tracking Enables Near Real Time Business Decisions

Many customers have already benefited from deploying MOBILEFusion. BC Transit, a public transit authority uses AppLocation for yard management, to keep track of its buses for maintenance personnel. Ron Drolet, Senior Vice President of BC Transit said in a June30th article in the Victoria Time Colonist 'there is a lot of expensive proprietary technology on the market but (the) AppLocation system does the job at a lower cost and was designed to be integrated with Transit’s existing technology'.

Company President Hartwig concludes, "AppLocation’s reliable, scalable application captures real time data from remote sources and transforms that data into meaningful information. Businesses need that data to make timely and informed business decisions. Our

platform coupled with our knowledge of deploying GPS, wireless and location based services sets us apart".

Background

Location Based Services

Many enterprises are not yet aware of location-based services or LBS. This technology uses triangulation from the closest cell-phone towers to locate the handset. Spatial and temporal awareness is a key element of an LBS system.

LBS has traditionally been used for emergency or Enhanced E911 use. US FCC regulation 94-102 requires telecom carriers support LBS E911 to resolve within 300 meters for network-based triangulation and 150 meters for handset-based tracking (e.g. GPS). The founders of AppLocation are leaders in this field.